News

Success from the start

News
• 13.01.2014

Every year during New Year holidays channels show not only premieres, but also audience's favourite films from the previous years.

January 1 STB showed the film "Necklace for snow woman". 11.51% of men and women aged 18 to 54 years have watched it (the average share of the channel that day was 6.52%).

January 2 STB aired a film by Oksana Bayrak "Winter Dream". This melodrama also hasn't left the audience indifferent. Share of 13.43%, audience 18-54 (the average share of the channel that day was 8.77%).

In Russia, on January 2 , 2014, TV Center broadcasted another film by Oksana Bayrak "My new life" in the evening prime time. Despite the fact that the film has already been shown for the fourth time viewer's interest only grew. According to the statistics of TV viewing, the maximum share was 8% among Muscovites over 18 years. Such numbers not only exceed the average share of the channel (about 4%), but almost three times higher than TV viewing numbers of its premiere on March 8, 2013.

Soon Oksana will present another film about love "Late regret". The premiere will take place on December 20 on STB channel.