Yesterday, at CARTOON 360 pitching in Barcelona, original tattoos with AR effect created for Mavka. The Forest Song (Animagrad) promotion campaign were presented. Each tattoo developed in Mavka style has its own special effect, but when two images are brought together, a totally new effect emerges.
These tattoos were created by Signal Red production house, which continues its successful experiments in the field of AR and VR technologies as well as in game industry. A tag for The Stronghold Defence, a game using augmented reality technologies and created for promotion campaign of The Stronghold fantasy film, is now present on the cover of the original book, recently republished by A-BA-BA-HA-LA-MA-HA.
Besides, after successful implementation of School of the Future project, the first Ukrainian creative AR project for children held under the aegis of an exhibition initiated by UNICEF and implemented by FILM.UA Group and StarLightMedia, Signal Red now has a range of children-oriented projects.
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The guests of the 7th Book Arsenal international festival could be the first to purchase an original coloring book Live Notepad which allows young artists to see how thanks to 3D Artist AR application their colored drawings become 3D images.
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Along with that, Signal Red is now developing an educational cross-media project for children titled SPACE KIDS, which will combine elements of popular science game and VR technologies. With the help of virtual reality, young explorers (the project characters) will be able not only to showcase their knowledge about space but also to look at the Universe through their own eyes, to control robots and exploration shuttles. The project is being developed on a game engine.
Each episode is dedicated to a separate planet – from Mercury to Neptune; satellites will also be included.
